Strategic Management of Health Care Organizations 5e
The fifth edition of the classic text in the field, Strategic Management of Health Care Organizations, introduces strategic thinking and planning strategies to advanced undergraduate and graduate students as well as practitioners in the field of health care. The ability to evaluate the changing environment, analyze data, question assumption, and develop new ideas is crucial for strategic managers; Swayne, Duncan, and Ginter demonstrate how strategic management 'maps' can provide the direction needed for successful implementation.
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